以下是最新2010-2011年美国西北大学凯洛格商学院(Kellogg)MBA申请Essay的解析，供各位感兴趣的申请人参考。

　　Describe your key leadership experiences and evaluate what leadership areas you hope to develop through your MBA experiences (600 word limit).

　　Aha, here they’ve used that word “describe.” See? It is anything BUT arbitrary. This essay is about nothing other than “are you a leader, what kind of a leader are you, what kind of a leader do you hope to be.”

　　When you’re discussing leadership experiences, it is crucial to convey through action. Describe what you DID. What were the objectives? What were the challenges? How did you jump over each hurdle? Remember, relativity is key here. If you led a team of 7, someone else led one of 70. And, frankly, someone ELSE probably led one of 700. So dispense with the notion that hard numbers will impress. It’s all about setting up the specific circumstances that MADE those numbers impressive. A team of three can be incredibly impressive if it should have been 5 but two key members lt prematurely.

　　Sometimes it’s hard to figure out what to write here that’s gonna sound impressive. The BEST way out of that is to simply (1) establish the objective and then (2) PILE ON the obstacles that were in your way. Whatever they were: time, difficult personalities, limited resources, etc etc. Then slowly, calmly… pick ‘em off one by one, like Eastwood in Unforgiven.

　　Good luck everyone- as always!

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