现在美国大学网申系统的流行使得申请者很难使美国大学申请个性化。怎样吸引美国大学的眼光呢?一起来听听专家的建议吧。

　　Widespread use of the Common Application has made it difficult for students to really personalize their application to a specific school. So what can you do? As one of our experts in this week&apos&aposs column suggests, "send the college a love letter."

　　Q: How tailored to each school should a college application be?

　　1、 Treat each application as if it is the only one.(认真对待每一个申请，把其当做唯一)

　　Stacey Kostell, director of admissions, University of Illinois—Urbana-Champaign

　　It&apos&aposs important to remember that you are applying to individual universities. Much of the information on every application will stay the same, like your personal information (address, grades, etc.). However, the essay questions will be starkly different. I strongly encourage you to direct your essays to the question. So many applicants miss this! Don&apos&apost submit the personal statement you wrote in English class. Don&apos&apost submit a Common App essay question for a specific application essay question. If you are too busy to write individual essays for each school, you are applying to too many universities. The worst thing you can do is submit an essay that states, "The University of Michigan is my dream school," when applying to University of Illinois, especially when Illinois is your first choice!

　　2、 How can you show the love?(用“情书”打动学校)

　　Suzan Reznick, The College Connection

　　Given that The Common Application is used now by 456 schools, it has become progressively more difficult to "tailor" your college applications. While the Common AP is a great time saver and many colleges use it as their only application, it dinitely does homogenize the applications—so it becomes even more important for a student to try to stand out in his or her essays. It is in the supplements, however, where one is often asked, "Why do you want to attend our college?" This is what I rer to as "The Love letter" essay, which offers the best chance to focus on the individual schools. You need to make those essays as specific as possible. Try to focus primarily on why exactly each school matches you! Try to avoid crafting generic essays that might fit a hundred colleges.

　　3、One and done…not so fast!

　　Mary-Ann Willis, college counselor

　　The elephant in the college application room: those who espouse the one-and-done mentality don&apos&apost give the same attention to the supplements and the "why college X?" questions. If those are cookie-cutter approaches, the applicant may well be toast. Consider the unwritten college application guidelines. College Y says and means one teacher recommendation. College Z says one, too, but overtly encourages additional meaningful recommendations. The essential rule to follow: do exactly what the college tells you to do as you apply. A killer Common App essay is expected. The applicant who neglects the institution-specific extras does so at his or her peril. Applying is, well, complicated—and rarely as simple as "one and done."

　　4、 When it comes to college applications, think couture.

　　Katherine Cohen, founder and CEO, IvyWise and ApplyWise.com

　　Become an expert on the colleges you&apos&aposre applying to and tailor each application accordingly. Colleges look for demonstrated interest. They want to see that you&apos&aposve done your research, you&apos&aposre excited about attending their school, and you&apos&aposll make an impact on their campus. Even if you apply through the Common Application, there are often school-specific supplements that ask, "Why this school?"

　　Even bore my students add a college to their wish list, I have them complete an "Imagining I&apos&aposm There" exercise picturing freshman year at that school. I ask them to consider the three Cs—classroom, campus, and community. What courses would they take and with which professors? Which organizations/activities would they join on campus? Which research and study abroad opportunities are of interest? Which school traditions do they want to maintain? How would they volunteer and get involved in the larger campus community? This information also should be rlected in each college application.

　　5、 If proposing marriage, would you not tailor your proposal to that person?

　　Kristine Hintz, founder, Position U 4 College

　　The National Association for College Admission Counseling has found that 21 percent of colleges participating in its annual Admission Trends survey say that "demonstrated interest" is of considerable importance in the admissions decision. In a world where it is easy to apply to many colleges due to technology, but where admissions people are pressured to accurately predict yield, they want to know that an applicant is genuinely interested in their school. If they offer admission, they want to know there is a good chance that the applicant will actually enroll.

　　Think of a college application like a marriage proposal. It should follow a courtship (i.e., researching the website, visiting the school, interviewing with alums, making contact with the regional admissions reader who visits the high school). Who would say yes to a marriage proposal that was like a form letter? Customize as much as possible: Remind the admissions people of your visit and name specific programs that intrigue you in your application supplement. Tailor it as much as you can!

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